Industry SEO
SEO for legal websites
We help law firms present their practice areas and services in search. Pages explain relevant situations, consultation steps and professional experience, with content reviewed by your legal team.
Discuss the task
Practice areas
We structure services by legal practice area and client task. Legal-practice semantics need careful separation: a query about a user’s situation is not always the name of a service. We build navigation between explanatory materials and a practice page without presenting copy as individual legal advice.
Confidentiality
Cases are published after disclosure review and anonymised where necessary. Confidentiality applies to headings, snippets, and documents, not only the case body. Before publication, the owner checks whether names, dates, amounts, and other identifying details may be used.
Consultation
A form collects permissible information and routes the request to a specialist. First contact is described as a way to pass a request to that specialist. The website can suggest which documents to prepare, but it must not give a final assessment before materials are reviewed.
Work estimate
The scope is estimated after reviewing the website, its materials, and the involvement of relevant specialists.
Discuss the taskFrequently asked questions
How can a practice be described without giving legal advice?
A page explains the work area, typical questions, and the initial-contact process. Individual conclusions are not published without reviewing materials, and examples undergo confidentiality review.
Can court cases be used in content?
Cases authorised for publication may be described after legal approval and confidentiality review. Remove unnecessary personal data, explain the circumstances, and state the company’s factual involvement accurately.